Get an Effective

Pipeline Strategy.

I developed the pipeline playbooks at Zendesk and Duo

Security, and now I help SaaS Founders (and their teams)

develop and deliver Pipeline Strategy programs that produce

high converting pipeline.

Trusted by founders and gtm leaders at

Here's how we'll build your program:

Strategic Story Development

  • Define your unique market position
  • Craft your conversion-focused narrative
  • Define your unique market position

LinkedIn Content Strategy

  • Build your thought leadership strategy
  • Create content that attracts decision-makers
  • Attract your ideal prospects to join your network

Strategic Story Development

  • Define Your Ideal Customer Profile (ICP)
  • Create and Test Converting Messaging 
  • Enable your team for ongoing success

Your messaging is not Working, 

And You're Frustrated With A

Lack Of pipeline.

You don't have a clear strategic

 narrative so your team ‘tests’

 random messages.

Your founder brand isn't

 generating enough qualified

 opportunities.

Your sales outreach isn't

 converting because the

 messaging isn't resonating.

I'll help you build a

complete Pipeline

Strategy program — and coach your team as they implement it.

Here's how

 it works:

Comprehensive

Content & Pipeline

Audit

I'll personally review your current positioning,

content, and sales outreach to identify

 what's working, what's not, and why.

Co-create Your

Strategic Narrative

and Content Strategy

We'll develop a complete program including:

  • Market Position
  • Strategic Story
  • Content Pillars
  • LinkedIn Strategy & Content 
  • Sales Messaging

Build Your Pipeline

Generation System 

Create playbooks your team can execute,

including:

  • ICP Definition
  • Account Selection
  • Message Testing
  • Team Training

I’ll provide optional

ongoing support as

your team executes our plan.

Ongoing advising so your team can execute

at a higher level by reviewing the content

your team produces and tweak the plans as

needed.

If you aren’t ready yet, here’s

what else I spend my time on

If you dive into my YouTube channel, newsletter or LinkedIn course—

you’ll learn quickly who you’re dealing with: Your Weekly Newsl

Your Weekly Newsletter 

Join 500+ subscribers to get a weekly deep dive of how a top creator grew their audience and how you can apply their tactics into your content strategy.

Daily LinkedIn Content

Come get The Latest Dose Of Pipeline Generation Tactics And Join the Conversation on LinkedIn

YouTube Channel

Develop your LinkedIn Content Strategy and Ongoing Monthly Content without the full audit or pipeline generation.